April’s riots were certainly not a welcome gesture for Baltimore’s tourism and it’s showing. Baltimore hotel business is down this summer. Downtown hotels posted an average occupancy rate of 73.3% in June, down from 82.5% during the same month a year ago. The occupancy rate in May dropped 17.1% to 64.7%.
While the hotels have had a drop in occupancy, they are still holding firm on their pricing. The average daily rate for a room downtown increased 3.4% in June to $176.14.
The tourism arm of the city, Visit Baltimore, is working to bring tourism back to Baltimore. They are running Internet radio and newspaper ads across the mid-Atlantic to win back visitors. Visit Baltimore and the Downtown Partnership of Baltimore have waied the $150 marketing fee that restaurants usually pay to participate in the Summer Restaurant Week event. This week runs from July 24-August 2.